The new flagship Gibson store in London has an opening date: 24 February.
Gibson Garage London promises to be the ultimate guitar experience and a place to celebrate the 130-year history of one of the most recognised music brands in the world.
Its launch follows the successful opening of the brand’s Nashville store and will allow visitors to plug in and play more than 300 electric and acoustic guitars across Gibson, its Custom and Acoustic ranges, Epiphone, and Kramer, as well as explore the entire collection of Maestro pedals.
The 4,500-square feet store will be located just off Oxford Street, at 61-62 Eastcastle St, London.
Cesar Gueikian, the President and CEO of Gibson Brands has inevitably spoken effusively about the impending opening of the store, saying:
“We are thrilled to announce the opening of the Gibson Garage London! London was an obvious choice for our second location, given it’s one of the most cosmopolitan cities in the world with a highly influential and vibrant musical ecosystem.
“The Gibson Garage is how we want our fans to experience Gibson; an immersive dream space where fans walk in and say, ‘Wow, this is the place that Gibson should have always had!’
“The Garage is designed to be a part of the London music community with a live stage featuring performances, and events from icons and emerging artists on any given day.
“It’s also an exciting place to experience music and lifestyle through Gibson instruments, sound, media, and apparel. We hope the Garage will have a dramatic impact on the London music scene in addition to becoming a must-see destination.”
Guitar lovers will be able to experience weekly live performances, showcases and panel discussions at the store, from musicians and artists, whilst the Gibson Gallery will offer a bi-annual revolving gallery wall celebrating the photography and art of British artists.
To kick things off, the inaugural exhibition at the space will debut with an exclusive collection by rock n’ roll photographer Gered Mankowitz, whose work over an approximate 50-year career has featured the likes of The Rolling Stones, Jimi Hendrix, Kate Bush, Elton John, Oasis and many more.
